We all know of companies that have closed their doors due to mismanagement of funds, low sales, rapid growth etc. but did you ever consider miscommunication as a threat? With so many ways to stay connected, people are filtering through messages from friends, family and organizations alike, all day long. Effective communication can be the difference between mattering to your audience or staying invisible to them.

The focus of this article is on understanding how a great user experience can dramatically impact the perception and effectiveness of your nonprofit. We’ll also be diving into some of the more common problems we see in the nonprofit website space and what you can do to help address them.